How do you make these kind of experiences feel safe and valuable enough for everyone?
Read MoreFiltered by Category: Culture Briefing
Crypto technologies are entering the new year in a very uncertain state after months of tumult, cratering values, and good old-fashioned drama. What's next for this recently buzzy space
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In this first briefing of the new year, we discussed the major trends and events we predict will impact 2023 and how organizations can future-proof themselves for the year to come.
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In September, sparks & honey hosted the Affirming Trans Rights Summit to support, amplify and fight for the future of trans and nonbinary people.
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As populations diversify, so too does what they consider luxurious and aspirational.
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Brands don't tend to this of butterflies, flowers, and micro-organisms as an important part of their bottomline.
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Poverty is a policy failure - and policy is determined by culture. In this briefing, we explored cultural developments from mass incarceration to inflation to the changing expectations we have of the state.
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Music has long played a defining role in storytelling, both through lyrics and swells that can evoke a wide range of emotions. We'll explore the world of music and discuss the emerging trends that are shaping the future of music.
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Is there utility in quantitatively analyzing fandoms?
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One point, especially struck a nerve, as there was mention of those “lunchbox moments” for POC students and how a push towards diversifying the public school lunch menu could diminish these embarrassing instances.
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What's more personal than personal care? In this final Equitable Futures Impact briefing, we dove into the CPG and beauty categories, finding space where personal care products can affirm and uplift our identities.
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As global culinary boundaries continue to blur, so do the flavors which permeate our everyday gastronomic endeavors. In our sparks and honey daily culture briefing on Fringe Flavors and Ingredients, our strategists discussed the new international flavors.
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For every Arab Spring there's a black square on Instagram fiasco.
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Customer experience is at the heart of how brands and consumers connect today. Which emerging technologies are going to shape the future of CX?
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What are the signs of success - personal, financial, cultural - for Gen Z?
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A new generation of students and workers is growing skeptical at the return on secondary education, instead seeking new paths to advance their career development.
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For Gen Z there is no separating identity politics from regular politics, or from their role as brand consumers and employees.
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Mood optimization, curation, and management is an intrinsic part of how Gen Z interacts with the world today.
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The physical space of home for Gen Z needs to play many roles – sanctuary from the stress of life, day job office space, a backdrop for content creation to build their personal brand and side hustles, and more.
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